Does Your LinkWords Network Violate Google AdSense or Yahoo Publisher Network Terms?
Posted by Ron Wicker (Import) on 12 August 2008 09:11 PM
Do LinkWords Violate Google AdSense or Yahoo Publisher Network Terms?
Based on our understanding of AdSense and YPN Terms of Service, they state you cannot include other contextual ads that mimic their ads, meaning look just like their ads. LinkWords is an advertising software completely different than both of their ad networks and in our view, does not violate their terms. It comes down to your decision though. Personally, we would never tell our publishers how they can or cannot monetize "their" websites and have no problem with other ad networks appearing on the same page as our ads. We have searched through the net regarding this subject and it appears others have contacted Google and they have said it is ok to run other similar ad networks as LinkWords on the same site as AdSense. Of course, if it is a situation where you want to know for sure, contact the Google AdSense team and ask them directly. But as we have read their terms, LinkWords do not violate their terms. We have provided excerpts and links below.
Google AdSense Terms - "reasonably confuse" or "mimic" - there is no confusion or mimicing
"You agree not to display on the same Web page in connection with which any Ad Unit, Ad, Link, Search Box, or Referral Button is displayed (a "Serviced Page") any advertisement(s) that an end user of Your Site(s) would reasonably confuse with a Google advertisement or otherwise associate with Google."
"This would also include ads throughout the site that mimic Google ads or otherwise appear to be associated with Google on your site. Although you may sell ads directly on your site, it is your responsibility to ensure these ads do not mimic Google ads."
Yahoo Publisher Network Terms
Their terms do not really state anything about using other ad services in addition to their own.